Measure first, try it on one holiday, then build from there.

Before we suggest anything, we work out how visible your property is to a Chinese traveller right now, and we do it against two competitors you choose. There are five parts to the score, each out of 20, all measured on the same day with dated screenshots, so your own team can repeat any of it and get the same answer.

What you get back is one sentence a board can act on: where you stand, against whom, and what's missing. That score becomes the baseline for everything that follows, and we re-run it every quarter so you can see what's changed.

We follow the route a Chinese guest actually takes, from first search to confirmed booking, in their language and on their apps, and we screenshot every point where a property drops out of view. It's usually one of a handful of things: an unverified account, a listing with no reviews, a rate you can't book in the app, or a name that isn't the one people search for.

Chinese travellers take their cues from other travellers. A creator standing in your lobby, on your beach or at your ticket gate does more for you than any advert, as long as the content feels native, is properly disclosed and lands before people start booking. We shortlist creators who suit your kind of guest, you approve each one, we brief them and look after them while they're with you, and every post gives people a way to book. The content is yours to keep, and no accounts are held in our name.

Every collaboration is disclosed and follows the platform rules, Chinese advertising law and the UAE's advertiser permit requirements. We don't buy followers, we don't use engagement farms, and we won't promise you visitor numbers.

Pilots start from AED 90,000 for one property and one holiday window, with creator budgets passed through at cost. We confirm a price after the audit, once we know your starting point and what's involved, and we never price by the platform.